“Our New Zealand apples and pears are loved around the world and we’d like to keep it that way by further boosting their sustainability credentials in high-value export markets,” Damien O’Connor said.
By 2030, the research programme aims to have further reduced pesticide application by 50 percent by using targeted and smart technology. Achieving a spray-free status by 2050 would also result in a reduction of industry greenhouse gas emissions by 35 percent.
“By further reducing pesticide use, this programme aims to safeguard export revenue to the tune of $1.1 billion between 2023 and 2030.
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